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We are looking for a highly driven, organized, and creative Senior Web Designer to own and activate the Switchyards brand across our website and creatively problem solve to improve key aspects of our website.

You will work closely with the marketing team, particularly our Creative Director and Graphic Designer, to shape the design strategy for Switchyards.com and tactically execute on this strategy – driving brand expansion and improving key revenue-generating elements on our website. You are responsible for perfecting the experience that prospective members have on our website – educating, inspiring, and driving new member sign-ups. This role reports to the Director of Marketing.

What You’ll Bring

  • Fresh ideas and a strong POV on how to make our website best-in-class, both on desktop and mobile
  • A proven track record of successfully designing and maintaining websites in a high-growth environment
  • A passion for brand marketing and creating memorable brand experiences – it’s not just about marketing; it’s about building a community and leaving a lasting impression
  • Experience managing creative and senior stakeholders, including earning buy-in from leadership and communicating ideas early and often
  • Obsessive organizational skills and attention to detail, plus a “no job too big, no job too small” attitude
  • Strong project management skills, and the ability to juggle multiple projects simultaneously to meet tight deadlines
  • A scrappy, get-it-done mindset – you take a creative approach to problem solving to figure it out and get projects off the ground

Responsibilities 

  • Own website design from start to finish: ideation, design, presentation, securing approvals, deployment, and quality assurance
  • Audit our existing website to identify opportunities for improved graphics, content, and format/structure
  • Bring the Switchyards brand to life across the website, exploring new ways we can delight web visitors while differentiating Switchyards as a brand and product
  • Maintain and create pages for our website using Squarespace + custom design, including new landing pages for new club launches, blog posts, and more
  • Bring a strong design POV for improving key elements of our website, including our member portal, email capture box, and Stripe checkout flow
  • Help our Graphic Designer creatively ideate on their assigned tasks, ensuring they have the clear direction and feedback needed to meet assigned deadlines
  • Work with our wider marketing team to ensure brand is consistent across key channels including email, SMS, Meta, social, direct mail, and more
  • Stay up-to-date with web trends and best practices, including tools, accessibility standards, creative opportunities, and the latest capabilities

Qualifications

  • A dynamic portfolio that shows examples of creative problem-solving and excellent web design
  • Expertise in all facets of branding and design, including typography, photo/video, visual storytelling
  • Mastery of technical tools, including Canva, Adobe Suite, and more
  • Though this role focuses on web design, you should have experience and familiarity designing for key marketing channels like email, SMS, Meta, social, direct mail, and more
  • Management experience, you will manage a Graphic Designer in this role

Bonus Skills

  • Squarespace or Webflow experience strongly preferred
  • Experience in a startup/high-growth environment

Perks & Benefits

  • Strong salary and benefits package that includes health insurance, stock options, and more – we want you to thrive here!
  • A dynamic and vibrant work culture that promotes personal growth, collaboration, and risk-taking
  • Equipment and design tools you need to get your work done effectively
  • Mileage reimbursement
  • A Switchyards membership for you and your family
  • 1000000000000001 cups of coffee

Please note: Switchyards Inc. is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by law. We comply with all applicable laws regarding non-discrimination and are committed to creating a diverse and inclusive workplace. As such, we do not inquire about criminal backgrounds during the hiring process.

Senior Web Designer at Switchyards

Switchyards

Work Arrangements: On-site

Location: Atlanta, GA

Experience Level: Senior

Salary Level: Not Listed

Platforms: Squarespace, Webflow